Amelie Chocolat, founded in 1986 by Philip & Natalie, blossomed into a cherished venture rooted in their passion for chocolate. The original shop, nestled in Holborn's Sicilian Avenue, emanated charm amidst the Bloomsbury literary ambiance. Striving for uniqueness, they forged ties with Belgian chocolatiers, igniting a fruitful partnership with Chocolaterie Ickx. Rapid expansion ensued, with queues forming during festive seasons. Despite the original shop's closure, Amelie embarked on an online journey in 2004, delivering exquisite chocolates across the globe. Under its exclusive brand, Amelie Chocolat flourished, delighting discerning palates worldwide and fostering a community of chocolate aficionados.